Category: news

So what is with that little sign? In Canada and the United States, it’s called number sign. But in Europe it’s called “hash” and that’s where the name used in Social Media comes from the hashtag.

So your company already has the online presence, now the question is: how to make it be seen among the sea of other companies doing exactly the same? how to stand out and become a customer’s first choice?

One of the biggest challenges for business is making your brand known to customers and making them choose you over other already-existing companies. In the old times, this might have been solved with strategies like engaging advertising. But that’s changing, and fast.